Graphic designer
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Internal Brand Art

Every Sallie Mae employee plays an important part in helping make college happen for our customers, from the C-Suite down to seasonal call center employees. Our goal was to inspire employees in locations across the country to live our brand, through artwork that reminds us how we impact customers’ lives every single day.

Internal brand art consisted of unique brand walls for each site as well as single-standing testimony and image panels. All brand walls consist of the company tagline, as well as an artist statement, customer quotes, and images relevant to employees at each location for greatest impact.

One of the site-specific brand walls created

One of the site-specific brand walls created

 
Examples of quote-only panels created for use across multiple locations

Examples of quote-only panels created for use across multiple locations